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Car People Marketing, Inc.
Marketing Director
July 2005 - Present
Summary

After operating without an advertising initiative for four years, an opportunity to capitalize on small business growth was made available in the marketing department. This new position required advanced product knowledge and the ability to maintain and track a maturing budget. Because there wasn't a marketing initiative in place, it presented a unique challenge to establish entire campaigns and watch the successes and failures, track them and create clear goals based on solid results.

Accomplishments & Responsibilities
  • Website Strategy & Development
  • Search Engine Optimization - Ranked as #1 on Google.com
  • Campaign Creation
  • 1200% Lead Growth
  • Corporate Identity Implementation
  • Detailed Quarterly Budget & Lead Reporting
  • Advanced Competitive Research
  • Monthly E-Newsletter Development & Distribution
  • Composition of Product Executive Summaries
  • Articles Published in Leading Trade Publications
Recommendation | Available As Reference
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"Josh is a hard working and resourceful Marketing professional. He is skilled in copy and campaign strategy, as well as design and layout. Josh is a highly organized individual who has demonstrated ability to get the job done. He provides clear and objective feedback, and actively solicits input from other members of his team."
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  • Scott Schrecengost - former Marketing Associate, Car People Marketing, Inc
    Currently employed as Marketing Director by Good Samaritan Society - Florida Lutheran
 
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