In general, the advertising industry gets all jazzed up when it comes to awards. Yes, a creative agency that boasts a wide array of awards can be very attractive to prospective clients. Awards offer third-party validation that an agency is credible and good at what they do.
Thoughts, Notes, Ideas
You know you need to grow your business online, and you have two basic options to accomplish this: invest in an in-house team to handle your online marketing efforts or outsource to an agency. For many businesses, outsourcing to an agency is the best option.
Want to earn more clients in 2017 and blow past your revenue goal? Tell your sales team to stop selling!
While this might sound backwards at first, the most successful sales teams are good at what they do because they firmly believe that the product or service that they're selling will add value to their customers' lives. They're not just out there pushing sales and checking off tick marks.
If you're a Star Trek fan, you're very familiar with the term "prime directive" as it plays a critical role in the story. The prime directive is the guiding principle of the United Federation of Planets, and it prohibits Starfleet personnel from interfering with other cultures and civilizations. This is because the starship crew possesses a superior level of technology that other cultures and civilizations are not equipped to grasp or handle.
Ugh. Just the phrase "long-term contract" makes most businesses want to cringe, especially when it's associated with their marketing needs. However, despite this, you'll still find that a lot of marketing agencies do require a long-term retainer contract for their services.
How can I help your business?
My name is Joshua and I reteach what I've had the privilege to learn from over a decade working with startups, scaling businesses, and other entrepreneurs.